Manual Kindle Ebook Preparation & Formatting For the Rest of Us

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Contents:
  1. How to Increase Your Amazon Kindle Book Sales by 600% in a Week
  2. Keep it simple
  3. ebook formatting | The Creative Penn

Have you had trouble converting your own e-books? Did you find the whole process remarkably simple, or have you simply paid others to do it for you? Let me know in the comments. Fred is an editor, blurb writer, and all-round books guy. He helps our authors take their manuscripts and cover copy from good to perfect and, in his spare time, can be found lurking in libraries.

Read more about Fred. It also allows you to put in vendor-specific book links for Amazon, Kobo, etc. Hi Dharma, thanks for the comment. Line 1 blahblah then this line should wrap around and keep the indent for following lines until … 2. I reach point 2. Again, this might be multi-line but keep the indent, if you know what I mean. Your email address will not be published. Don't subscribe All Replies to my comments Notify me of followup comments via e-mail. You can also subscribe without commenting. Click here to get started.

Well, you have broadly two ways to get there:. You can sell roughly e-books every day for a month, or you can sell roughly e-books in a single day. The first of those things is very hard to achieve. How, after all, would you even do it? The sales surge powers you right up the Amazon sales charts. All the good stuff you did with categories and keywords means your book will get to be visible right where it needs to be: in the exact places that your potential readers are browsing.

All the good stuff you did with covers and your Look Inside section means those browsers will convert into readers. And those guys are new readers. But it gets better. Because all the lovely stuff you did with the end material of your book means that your new one-time readers will soon turn into your committed fans.

How to Correctly Format an eBook for Amazon KDP with Microsoft Word - The Basics

You turn that wheel and keep it turning, with book launch after book launch. If your work is strong enough to keep your readers reading, your sales will only increase from cycle to cycle. Loads of indie-publishers will aim to write and publish a book every three months.

If anything, the trend is for writers to try and bring that down to one every two months. You want a nice life, and you want to be artistically proud of your books, so where do those things settle for you? Are your current writing rhythms capable of change or are you happy where you are?

That still leaves plenty of months where your book sales spitter-spatter along at the rate of a few books per title per day. Well, as I say, there are five basic add-on techniques that you will start to use as you build out your series. They are:. You can go either way on this or, indeed, vary your approach. There are prominent voices on both sides of the fence.

I strongly urge newer indies to go Amazon exclusive at the start. Till then, stick with Uncle Jeff Bezos. Most of my mailing list growth is organic: people like my books and sign up. You may feel differently. You might want to outsource some tasks to third parties. You might want to do it all yourself. Once upon a time, that would have seemed like a strange question. If you do well in English language markets, literary agents have a role to play in selling those additional rights. Foreign language sales.

Film and TV.

KDP Print Formatting Guide

Or maybe you want to go for the full traditional publication with some portion of your portfolio? Or in one specific national market, such as the UK? We hope! Some people. But OK. About the author Harry Bingham has been a pro author for twenty years and more. More about Harry , more about his books. Agent submission builder Get an agent in one hour. Indie marketing masterclass A self-publishing essential. How to write a novel Your free, expert tutorials.

Join the list, get your gifts. Write a succinct synopsis, the easy way Write a professional query letter, the easy way Based on over twelve years of working with agents. Quick Simple Easy. If you want more info, you can get it here. Build a strong underlying story structure Ensure your characters evolve with the plot Make the hardest part of writing that little bit easier. We will now review your request and get in touch with you.

Write a perfect query letter and a brilliant synopsis. In just one hour. Redraft your manuscript like a pro, with this easy guide. If you have a book and a cover, then uploading it is: Free. Allow hours for the book to go live worldwide. To business. Solve your self-pub problems. With these free resources. An Overview of the Self-Publishing Process. Effective self-publishing on Amazon requires: Strong underlying material. In July I launched a book in the US where my complete marketing plan consisted of: One email to my mailing list.

Nothing else. My wife had her second set of twins that year and we were … busy. You want to know how much money I made? Step 1. Write a good book. Step 2. Create a strong cover. The cover is second in importance only to the book itself. That means your cover needs to: Look good in thumbnail. Look good when compared with competing titles.

Inform the reader instantly what kind of book it is. Convey a mood or feeling. Use good quality images.


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Use good quality typography. So once you know what you want to achieve, how do you achieve it? So my recipe for success is as follows: Fire your Uncle Bob. Now we turn to the book itself. Step 3. What is the front material there to do? The front of your e-book probably only needs: The cover — because you need it, and readers expect and want it. A title page — ditto. Constant reminders about what your book is and what it offers. Hammer home your message, by carefully choosing formal and social proofs and other related text. Offer a freebie. And plenty of text! Step 4. Create your ebook: end material.

It should: Get your readers to buy another book from you. Get your readers to give you their email address. Build a real human bond between you and your reader. Encourage readers to write reviews. Make the extent and structure of your book series and other works really clear. So how to achieve those happy results? Invite participation Notably by encouraging readers to give you their email address in exchange for a free story from you.

Step 5. Format your ebook. Step 6. Want a print book? Then sort that, too. And I do nothing at all to promote those books. Once you have your cover and your text, you just upload them via KDP. Step 7. Build your website.

You know you need a website, but why? What do you want it to do for you? That is its purpose. That is why you have it.

How to Increase Your Amazon Kindle Book Sales by 600% in a Week

Well, the primary chain is simple. That links passes the reader to a page on your website that handles that story-for-email exchange. The reader gets your free story. You get a way to contact them in the future. The way you structure that basic exchange is critical. Key design points to consider are: Eliminate all in-site navigation. A few rules to follow are these: Pay that little bit extra for your own domain name. So pay for JaneSmith. Yes, janesmith. Use WordPress. Wix and Squarespace and their like are cheaper in the short run, but they have vastly less power than WordPress.

So again: think long term, not short term. WordPress needs a theme — a stylistic chassis, in effect — to hold your site together. Learn a little bit of basic tech. Step 8. OK, now listen up, because this stuff matters. You advertise the freebie in the front and back of your ebook to maximise the number of people who take you up on that incentive. You will then use the email list you build to bond with readers, launch books, boost promotions and, in general, to send you off, giggling, to the bank driving your own gold-plated Cadillac with a trunk stuffed with high denomination bills.

To secure these outcomes, your reader magnet needs to be good. Step 9. Mailing lists and other technicalities. The answer is that you will need two tools. They need to: See a link in your ebook. Click over to a navigation-free landing page on your website. Hand over an email to your Mailchimp mailing list. Be delivered a book via Bookfunnel. Put in the effort, then enjoy the rewards.

Why so much? And why so much for so little? Step Nor do you need to blog. For most of us, the big news is this: If you hate social media and want nothing to do with it, you can still sell books very effectively on Amazon. To be clear, there are exceptions.

Keep it simple

Quality posts and interactions beat quantity. Post good stuff when you have something good to say. You can also think about advertising to your FB audience to support your email and boosted post campaigns. These are later stage tactics, though, and you can safely ignore these for now. You are choosing categories in order to sell more books. You need to read this section, on categories, in conjunction with the one that follows, on keywords.

How to Choose Keywords on Amazon. So far, so easy. Those keywords let you: Choose what sub-bestseller lists to target. Choose what thematic searches to target. Take the first of those things. And something magical happens. You are looking at the left hand sidebar for this. Then actually look at the page of results that comes up.

Check out the bestseller rank of the lowest ranked book. To sum up this section: Choose categories according to what overall bestseller list you want to appear on. Important Choose keywords first according to what sub-bestseller lists you want to appear on. Important Choose keywords next according to what you think your readers will be searching for. Not important The whole exercise might take an hour or two, but can generate steady sales for years to come. Pricing is scary, but also easy.

That fact is relevant, because no one is going to be smarter than Amazon at interpreting data from pricing experiments. Free books get you readers. They build your fanbase. They make no money. They make a bit of money, but not much. Where exactly you pitch your wares depends on all kinds of things. Do you want to aggressively grow your business in the longer term while sacrificing some short-term revenues?

Do you want to harvest your existing success? Are your readers generally younger, or poorer? Then price low. Are your book buyers generally more affluent? Then price a little higher. Without an existing fanbase, you have few other routes to this happy outcome. And yes, I am saying that. You need to write two books and one lengthy short story or novella to sell one book.

But these people will help you frame your story and make valuable revisions. Edit your book. You can make a pass or two on your own before sending your book to an editor. But you will need an editor. Many people will be tempted to forgo paying a professional editor to save money, or because the author thinks that the book is perfect. Not getting an editor to read over your book can make the difference between people loving it and no one downloading it. You should edit your book yourself first, then send it to an editor for a second, professional pair of eyes.

Over-editing is possible and dangerous. Ask a trusted friend to give your book a read. Get someone you trust to give you notes and feedback. So read the notes, decompress, and after some time go back and incorporate the ones which are helpful. Hire a professional editor to look over your book. Editing is not the same as writing. You will need someone who knows how to structure a book, find the issues, and sell your book.

The last thing you want is a glaring spelling error in your book after all your hard work. Computers are a good helper, but only a trained pair of eyes can really catch errors you and your computer have missed. Maybe you need to cut three chapters to shorten your story. Perhaps your title is misleading. Create the cover art. Cover art is going to be a big selling point for your book. Even in an online marketplace, people judge books by the cover. Or, if you or a friend know how to design, you can take a stab at it.

Your cover should be exciting and related to the theme of your story. Look at the covers of your favorite books for inspiration. Notice what the cover says about the book. Prepare your eBook for self-publishing online. You can easily upload your manuscript to the KDP program and begin to sell copies. Kindle Direct Publishing will accept a variety of file formats when uploading.

Kindle uses a Mobi format to output the eBook so that eReaders can read it.

ebook formatting | The Creative Penn

Use can use a program like Calibre to convert your manuscript to Mobi or ePub before uploading if you wish. Decide on your format. These formats allow readers to adjust the size of the text in an eReader. This format is good for text-heavy books. This format preserves the qualities of a printed page. Choose how to publish on Amazon. Amazon has a few eBook publishing options. The standard is the KDP service. Though both are free to upload. You also have the option to make your book free or discounted for five days. You will have to read and agree to the terms of service.

Once completed you will have a publishing account. The details allow you to specify if the book is part of series, book type, pricing, etc. You can add you ISBN code if you have one. But it is not needed with Amazon. Select your category. Amazon encourages you to add up to two categories to get better exposure. Search for books like yours and see which categories these books have used. You can also add up to seven keywords to make your book show up better in a search.

Finally, upload your cover. Upload your book. Amazon allows you to choose if you want to enable digital rights management DRM or not. Enabling DRM makes it harder for others to copy and share your work without you earning payment. Preview your book. You can see how your book will look on a variety of devices from a Kindle to an iPhone to a browser window. You should look over your book in all these options to make sure everything is how you want it. Set your price. You will now have the option to price your book. Amazon will also give you an option for royalty percentage.